Over 25 years ago, we set out to make our mark. We started as a small team with a single jeans collection and an undeniable passion for denim. 

Today, that passion is stronger than ever. We’re still just a group of guys focused on making great jeans, but now with a few more friends on board. And while denim is still our core, we know a great wardrobe goes beyond a good pair of jeans. That’s why we offer the full spectrum—from urban sportswear and cool outerwear to casual classics and accessories. Whatever the occasion, we’ve got you covered. 

For us, JACK & JONES is more than a brand. We’re a brotherhood, a club, a community united by denim. And in this community, we have one goal: to be there for our guys. Our world is all about good vibes and hassle-free shopping. It's about great jeans and great energy.

This is what JACK & JONES stands for.